Simplified Ordering, Array of Information & Services

Walter officials have unveiled a redesigned website featuring an expanded range of information and services. The new site, with its clear page layout and easy to use graphics, embodies Walter’s integrated TOOLSHOP concept, and is designed to simplify and speed-up the ordering of Walter products. Information can be quickly accessed on the complete range of Walter Valenite, Walter Titex and Walter Prototyp products, and features like TOOLSHOP’s "my product check" function gives users up-to-the-minute availability and pricing information. In addition, customers who work with the Walter GPS (Global Productivity System) catalog can add selected products to a personal wish list, which can then be transferred directly into the fast entry screen of TOOLSHOP, thereby speeding and simplifying the ordering process even further.

The new site provides convenient access to a wide range of information sources, including videos, downloadable apps and software, and an array of free and downloadable printed material including technical handbooks, brochures and catalogs. In addition, the site’s social media facilities allow users to share tips and experiences with their peers, providing timely real-world information and best practices. Importantly, the new website also makes it easy for customers to contact the service experts at Walter Multiply directly. The Walter Multiply competence brand helps customers to optimize the entire production and tool logistics chain, thereby increasing their productivity sustainably.

"We wanted to create a platform which our customers can benefit from in their everyday work,” explains Bernhard Weihermüller, Walter’s manager for e-marketing and sales support. "For our customers, being close to our services and products is essential for ensuring smooth cooperation. Therefore, our new online presence not only simplifies tool orders, but also improves access to product information and provides a broader range of services."

He adds that the Walter TOOLSHOP can be accessed in 20 different languages.