The main objectives of the SMTCL open house were to invite customers and prospects to SMTCL’s 30,000ft2 technical center, to meet SMTCL management and engineering staff, to learn about the latest technology trends in the machine tool industry, and to get discounted prices on more than 30 machines displayed in the showroom.
Customers and prospects were welcome to attend seminars with topics covering: 5 -axis machining, work holding fixtures, new CAD design developments, tooling innovations and even titanium machining.
SMTCL was honored that many of their committed partners like Kennametal, Calmotion, Mitutoyo, Siemens, Fanuc, Innovative Tool Sales, and Next Engine provided their own booths and engineering personnel to offer expert information and educational content to attendees including end customers and distributors alike.
In summing up the event, Bob Mlakar, president of SMTCL–Americas, remarked that “for a one day event, I am very proud of our LA team for planning and executing such a successful and fun Open House. With the musical entertainment and prizes galore, customers had a great time, learned a lot, and got good deals on quality machines.
“I think people are finally realizing that we - SMTCL - are here to stay. We now have the service and parts coupled with knowledgeable, helpful, and dedicated personnel,”
SMTCL’s successful and impressive Open House has proven that manufacturers can organize a well-planned and well-executed event that welcomes customers and moves inventory, if the right audience is matched to the right machinery.